For immediate release:

Date: 6/8/2011

Subject: Nielson Brothers Polling (NBP) survey of Sioux Falls  — Grand Falls Casino

Contact information:  nbpolling@gmail.com, 605 496-0911

Website: HYPERLINK

As Grand Falls Casino opens, opposition to a competing South Dakota casino stays strong.

In its newest poll, Nielson Brothers Polling (NBP) asked Sioux Falls voters if they plan to visit Grand Falls Casino, opening Thursday near Larchwood, Iowa. Half (50 percent) of respondents said they will visit the new casino within the year, but another half (50 percent) claim they will never make the trip. Of the half who plan to visit the casino, 32 percent say they will go one to three times a year, 10 percent say between 4 and 12 times a year, and 8 percent claim they will make the trip more than once a month.

The NBP survey also asked if respondents would support a competing South Dakota casino if lost revenues lead to a cut in services or tax hikes. While a competing casino is supported by 26 percent, twice that number (53 percent) oppose it and 21 percent are undecided.

“Opposition to a competing South Dakota casino appears entrenched”, Nielson says

“even as a large portion of Sioux Falls residents plan to make at least one trip down to the Iowa casino.”

Age is a factor, as 62 percent of those over 65 years old say they will never visit Grand Falls, and an equal percentage of those over 65 oppose building a competing casino.

NBP surveyed a random selection of Sioux Falls registered voters May 23rd through May 25th.

The question on the likelihood of visiting the Iowa casino drew 510 respondents with a margin of error of 4.3 percent. The question about a competing casino received 482 responses with a margin of error of 4.5 percent. Both question have a 95% confidence level.

Nielson Brothers Polling will release more findings from its Sioux Falls survey in the next few days — including questions on approval ratings for Mayor Huether and city council members, as well as teacher salaries. NBP plans to continue its research and publication of local opinions as a civic resource. Interested parties may contact NBP with regard to questions and answers on past and future surveys. For more information contact nbpolling@gmail.com, or call 605 496-0911.

 

6 Thoughts on “NIELSEN’S RESULTS ON THE GRAND FALLS CASINO

  1. l3wis on June 8, 2011 at 7:04 am said:

    While I think the casino will take away entertainment dollars from SF, I do think it will increase retail spending in SF. Notice, there is no Walmart or Target built next to the Casino.

  2. ydkm on June 8, 2011 at 8:30 am said:

    I3wis, do you know the background and expertise of Nielson Brothers Polling and the validity of their polls? Anybody can run a poll, just wondering who they are and how they turned up all of a sudden to provide the “pulse”of the community.. they are doing it as a civic resource? Who’s behind it?

  3. l3wis on June 8, 2011 at 8:58 am said:

    Research it. I don’t take much stock in polls. They are right sometimes and wrong sometimes. Ask Vernon Brown.

  4. The AL called NBP a “startup” outfit, so they may very well be using the timing of these issues to simply market themselves and their services.

    As for the Casino, it will be a net gain as most people visiting it will come to SF for a day or two and ALL of their employees will shop in SF like the people of Larchwood do now.

    SF would be smart to buy Willow Run as that could draw some more tourist $$ back our way.

  5. l3wis on June 8, 2011 at 1:28 pm said:

    I suggested we buy Willow Run and give it to one of the Country Clubs so we can finally put a road thru there.

  6. Poly43 on June 8, 2011 at 1:41 pm said:

    The AL called NBP a “startup” outfit, so they may very well be using the timing of these issues to simply market themselves and their services.

    I think their very first polling was last fall. One of their first was a poll concerning the Noem, H-S race conducted in Rapid City. Here is my major beef with phone polls. Out of every 100 polled 3 were under the age of 30, 20 were between the age of 30 to 45, 40 were between 45 and 65, and 37 were older than 65. Are those numbers representative of “LIKELY” voters? I think voter turnout does lean toward older folks getting out to vote, but not likely this high. And once a funding package is in place and Nielson conducts another poll, look for this EC, regardless of WHERE, to go down in flames.

    As for the Casino, it will be a net gain as most people visiting it will come to SF for a day or two

    How they gonna do that when they just dropped all their money into a black hole?

Post Navigation