It is a question I have been wanting to ask for awhile. And since Entenman has decided to use it as a campaign ‘plug’ I thought the question was a good one.
Over the past couple of years people who used to be involved with Make-a-Wish and Hot Harley nights have expressed frustration with J & L Harley-Davidson (Jim Entenman’s Family Business) with how proceeds from Hot Harley Nights are distributed.
LET’S MAKE IT CLEAR! Nobody has accused Jim or J & L with illegal activity OR fraud, that is NOT what this is about.
The concern has always been what is the percentage given to Make-a-Wish from the total proceeds. Obviously organizers with charity events keep a certain percentage for organizing the event and product/vendor costs. Those ratios can vary based on what the event is. Some fundraisers can take up to 60% or more of the proceeds for administrative reasons.
Then there are all the vendors that may benefit from such an event. Like merchandise or beverage providers.
Friends who have attended the event over the past decade have told me they are surprised MORE isn’t given to Make-a-Wish, especially with all the events going on, the amount of beer purchased at these events and merchandise sold, not just at the events but at the store.
I would be curious what percentage of proceeds (after costs are covered) is actually given to Make-a-Wish? Is Hot Harley Nights just a money making venture for J & L in the name of charity? Or is it fair and equitable for both of them?